Multibrand retailer for sunglasses & pomades in Singapore, Supershades, has an office & warehouse store at IMM Building (2 Jurong East St 21). (UPDATE 2022: THE OUTLET HAS CLOSED)
Established in 2011, the company operates a unique retail concept, specializing in street/skate/hip hop/surf inspired sunglasses, as well as hair-styling products, with an emphasis on pomades.
The price range for the products is affordable, attracting customers both locally and around the world to the store.
Product selection for the company combines designs influences from streets of laid-back California and back-alley, semi-industrial areas of the world.
For sunglasses, among the refreshing brands you can find at the shop are Defy Empire, Ray-Ban, Carrera, Vonzipper, Spy Optic, Dragon Alliance, 9Five, Illest, Sabre Vision, Matrimoney, None the Wiser, Crap Eyewear, Nuke…
…Electric Visual, Goodwood NYC, NEFF, Entree LS, IN4M, Fatlace, Knockaround, Quay Eyeware, Rare, Instinct NYC, Benny Gold, Hides, Two in the Shirt, Shady Peeps, Trasher, Breezy Excursion, Eight & Nine, Rastaclat, and Woodfellas.
The hair-styling products include pomades, as well as matte pastes, combs, beard oils, balms, hair and body mists, shampoos, and tonics.
The pomade brands feature Quincy Premium Pomade, Suavecito, Layrite, Modern Pirate, Prospectors, JS Sloane, Daimon Barber, Dear Barber, Eddy’s, Cock Grease, Bluebeards Revenge, Barbers Pomade, Shiner Gold, Reuzel, Beard Monster, Schwarzkopf, OSIS+, and Alpecin.
Supershades IMM Building (Office/Warehouse Store) – Sunglasses & Pomades in Singapore (UPDATE 2022: THE OUTLET HAS CLOSED)
2 Jurong East St 21, #04-21D, IMM Building
Opening Hours: Monday-Tuesday 1pm-10pm, Wednesday 2pm-10pm, Thursday 1pm-10pm, Friday 11am-6pm, Saturday 11am-6pm
You’ll find the Facebook page a great place to keep an eye on the shop’s promotions, new products, and other news related to the warehouse store.